YITH WooCommerce Affiliates is designed for WordPress online stores that want to create, manage, and measure their own affiliate program without relying on external platforms. It allows you to organize referrals, commissions, and payments directly from the WooCommerce dashboard, with clear rules and traceability for every sale. It’s especially useful for businesses that already receive informal referrals and want to transform them into an organized, predictable, and measurable system that drives additional sales.