Thrive Quiz Builder is an interactive WordPress plugin that lets you create engaging quizzes to increase user engagement and conversions. Build personality, knowledge, or survey-style quizzes using a visual drag-and-drop interface with branching logic. Segment visitors based on quiz results and connect quizzes with email marketing tools for targeted follow-ups. Thrive Quiz Builder is ideal for GPL marketplaces, marketers, and website owners who want to capture leads and deliver personalized user experiences.